A Guide to Standing Out as a Music Artist

Standing out as an authentic artist has become both a challenge and a necessity. The music industry is a vast landscape with countless creatives vying for attention. So, what does it take to be an authentic music artist and rise above the noise?

Authenticity begins with self-awareness. Understand your unique voice, style, and the stories you want to tell through your music. It means embracing your quirks and idiosyncrasies, understanding that they are the building blocks of authenticity.

While trends may come and go, originality has enduring power. Instead of chasing the latest fad, focus on developing a sound that is uniquely yours. Experimental, blend genres, and let your music evolve organically. You want your music to be unique as you.

Tell Your Story


Connect with your audience through storytelling. Share your experiences, vulnerabilities, and wins. Audiences resonate with authenticity, and it creates a deeper connection between the artist and the listener. Artistry is something you lead not follow.

In a competitive industry, it’s easy to compromise on artistic integrity. Stay true to your values, and don’t be swayed by external pressures. Authenticity shines through when your music aligns with your beliefs and principles. Chase authenticity because those who chase money or success, the first thing they compromise is their authentic self.

Engage with Your Audience

Build a community around your music. Engage with your audience on social media, respond to comments, and involve them in your creative process. Authenticity extends beyond the music itself – it’s also about the relationship you foster with your fans. You must show your audience the benefits of them subscribing to your brand. Master the many aspects of your music creation process. Whether it’s producing, songwriting, or even visual arts – a diverse skill set not only enhances your authenticity but also broadens your creative landscape.

Being authentic requires vulnerability. Don’t be afraid to show your imperfections or share personal struggles. Audiences appreciate the genuine emotions conveyed through music, and it creates a more relatable and authentic connection. A large portion of social media shows a dream life that the person has never attained. Filters to create a dream image that is polar apart from the reality.

Allow your music to evolve, grow, and adapt. Embrace change while staying true to your core identity. This willingness to evolve reflects authenticity in an ever-changing industry. Rather than flooding the market with numerous tracks, focus on creating high-quality music. A few impactful and well-crafted pieces will leave a more lasting impression than a large volume of mediocre work. If people get familiar with you don’t be surprised if they lose interest. Familiarity breeds contempt.

Becoming a recognised and authentic music artist takes time. Be patient, persevere through the many challenges, and stay committed to your craft. Authenticity is a journey, not a destination, it is the compass that guides an artist to recognition and longevity. By embracing your uniqueness, staying true to your values, and fostering genuine connections, you can carve out a space for yourself and stand out as a beacon of authenticity in the world of music.

Basil Reynolds

Coaching Consultant

Finding the Music Inside